Hardcover books for sale12/29/2023 ![]() If you want to maximize high status perception, and don’t care about sales: $9.99 Paperback Book PricingĪt Scribe, we usually use KDP for the paperback books we publish, as they are easy to use and produce high quality books. If you want a good balance between sales and perception: $6.99 If you want to maximize units sold: $3.99 (or possibly $0.99 in some rare cases) Given these two factors, for most authors, there are really three prices to choose from (at least for long term pricing, not counting any promotions you do): (By the way, remember that most of our Authors are not primarily focusing on making money through book sales, but rather using the book to make money other ways.) People assume you are worth what you ask, so if you ask a low price, they assume that is what you are worth. This is how it works with many luxury goods. The data pretty clearly show that there are four price ranges: eBook Price Range Breakdown High Priceīecause for many authors, pricing a book too low will hurt your credibility with your readers. The fact that there is no sales difference between $7.99 and $9.99 tells you that within certain price bands, the price actually does not have an impact on demand. You can even see the impact of the Veblen goods effect in the book pricing data. This means that people will often judge the quality of your book, at least partially, on the price of your book. This actually brings me to my next point, which is a very important factor for pricing business and personal development books: credibility.īooks are, within certain ranges, Veblen goods. And perhaps most shocking, books at $0.99 sell less than books priced at $3.99. There are some shocking data points on there.įor example, there is no difference in sales between $7.99 and $9.99. Maximize perceived value: $7.99 – $9.99.This data isn’t perfect (it’s gathered by Smashwords), but our experience and our data watching hundreds of authors in business and personal development maps very closely to this chart.Īs you can see, there are basically three tiers: Now, look at this chart that compares book sales to retail price. $10 and over, they pay the Author a 35% royalty.In the $2.99 to $9.99 price range, they pay the Author a 70% royalty.Between $0.99 and $2.98, they pay the Author a 35% royalty.They have a pretty simple set of rules for how they let Authors price ebooks : The largest ebook market–by far– is Amazon, and they set the standard for ebook pricing. ![]() This guide is as simple as it gets (in fact, you can even skip to “How To Price Your Book” section right now if you want), and will give you only the relevant information for you, so you can confidently decide how to price your ebook, paperback and hardcover. ![]() Most of the complex advice is pricing fiction books, or pricing for professional writers, and is not really that useful for Authors writing business or personal development books.
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